Applied Behavior Analysis is a scientific approach to understanding behavior and how it is affected by the environment. “Behavior” refers to all kinds of actions and skills (not just misbehavior) and “environment” includes all sorts of physical and social events that might change or be changed by one’s behavior. For example, one principle of behavior analysis is positive reinforcement. When a behavior is followed by something that is valued (a “reward”), that behavior is likely to be repeated. Through decades of research, the field of behavior analysis has developed many techniques for increasing useful behaviors and reducing those that may be harmful or that interfere with learning. Â The use of ABA principles and techniques to help persons with autism live happy and productive lives has expanded rapidly in recent years. Today, ABA is widely recognized as a safe and effective treatment for autism. It has been endorsed by a number of state and federal agencies, including the US Surgeon General and the New York State Department of Health.

BCBA’s (Board Certified Behavioral Analysts) are rare, and Janey Macey & Associates is proud to employ the only three BCBA’s in North Louisiana.